NOTABAG: Ads, Shoots, Site Redesign

NOTABAG: Ads, Shoots, Site Redesign

Brand Overview

Notabag is an award-winning German brand that blends minimalist aesthetics with smart utility. Their flagship product is a hybrid tote, backpack that transforms with a single pull, made for people on the go, cyclists, commuters, and sustainability-conscious shoppers. Every product is designed with form, function, and environmental impact in mind.

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Project Objectives

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Position the product visually for global audiences

Position the product visually for global audiences

We led a full lifestyle and product shoot to reposition Notabag as not just functional but aspirational - emphasizing travel, freedom, and minimalism. Content was tailored for paid ads, organic content, and landing page use.

We led a full lifestyle and product shoot to reposition Notabag as not just functional but aspirational - emphasizing travel, freedom, and minimalism. Content was tailored for paid ads, organic content, and landing page use.

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Redesign the website to match product simplicity

Redesign the website to match product simplicity

We rebuilt the landing experience to reduce friction, particularly on mobile. The redesign focused on a fast load time, clear product messaging, and better visual hierarchy to drive more add-to-cart actions.

We rebuilt the landing experience to reduce friction, particularly on mobile. The redesign focused on a fast load time, clear product messaging, and better visual hierarchy to drive more add-to-cart actions.

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Create high-converting ads for Meta and TikTok

Create high-converting ads for Meta and TikTok

Shortform ads were edited with 3-5 hook variations each, ensuring early engagement. We built creatives modularly to allow rapid A/B testing across multiple placements and markets.

Shortform ads were edited with 3-5 hook variations each, ensuring early engagement. We built creatives modularly to allow rapid A/B testing across multiple placements and markets.

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Drive measurable growth via weekly creative testing

Drive measurable growth via weekly creative testing

Campaigns were structured to cycle in new variants each week based on real-time performance data - allowing fast scaling of winners and quick elimination of underperformers.

Campaigns were structured to cycle in new variants each week based on real-time performance data - allowing fast scaling of winners and quick elimination of underperformers.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

AREVE: Ads, Shoots, Site Redesign

AREVE: Ads, Shoots, Site Redesign

Brand Overview

AREVE is a contemporary fashion brand blending elevated streetwear with clean silhouettes. Known for its minimal yet bold aesthetic, AREVE creates clothing for a new generation of consumers who care about both self-expression and quality. With a loyal local following, they were ready to scale beyond Serbia through digital channels.

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Project Objectives

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Position AREVE as a fashion-forward brand built for digital-first growth

Position AREVE as a fashion-forward brand built for digital-first growth

We created a complete photo and video content suite showcasing AREVE’s streetwear-inspired aesthetic, focusing on mood, silhouette, and styling. The visual language was designed to feel premium while remaining relatable, and was optimized for social-first formats like Reels and Stories.

We created a complete photo and video content suite showcasing AREVE’s streetwear-inspired aesthetic, focusing on mood, silhouette, and styling. The visual language was designed to feel premium while remaining relatable, and was optimized for social-first formats like Reels and Stories.

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Build performance-focused ads for Meta and TikTok

Build performance-focused ads for Meta and TikTok

We edited dozens of shortform ads using creator-style voiceovers, hard-cut transitions, and multiple hooks per concept. We tested product drops, outfit transitions, and dynamic edits that mirrored trending formats without losing AREVE’s tone.

We edited dozens of shortform ads using creator-style voiceovers, hard-cut transitions, and multiple hooks per concept. We tested product drops, outfit transitions, and dynamic edits that mirrored trending formats without losing AREVE’s tone.

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Redesign the landing experience to align with user behavior

Redesign the landing experience to align with user behavior

We overhauled product pages and collection layouts for faster navigation and mobile clarity. Emphasis was placed on size selection, scrollable visuals, and clearer drop CTAs, helping streamline the customer journey from look to checkout.

We overhauled product pages and collection layouts for faster navigation and mobile clarity. Emphasis was placed on size selection, scrollable visuals, and clearer drop CTAs, helping streamline the customer journey from look to checkout.

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Run a paid media system built on rapid creative testing

Run a paid media system built on rapid creative testing

Using real-time data from Meta campaigns, we tested multiple creatives per audience and per drop. Weekly performance checks helped us scale winning styles fast and feed the system with new edits before fatigue set in.

Using real-time data from Meta campaigns, we tested multiple creatives per audience and per drop. Weekly performance checks helped us scale winning styles fast and feed the system with new edits before fatigue set in.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

SKINBRAND: Scaling a Skincare Supplement with Conversion-Driven Content

SKINBRAND: Scaling a Skincare Supplement with Conversion-Driven Content

Brand Overview

This U.S.-based wellness brand offers a science-backed probiotic supplement designed to improve skin health by targeting the gut. Built around the emerging gut-skin connection, the brand speaks to health-conscious consumers looking for long-term, internal solutions to chronic skin concerns.

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Project Objectives

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Simplify the science behind the product to improve relevance and conversion

Simplify the science behind the product to improve relevance and conversion

We developed video and voiceover scripts to explain the “gut-skin connection” in everyday language. This included testimonial-style content, real user journeys, and doctor-style educational cuts to build trust and relatability.

We developed video and voiceover scripts to explain the “gut-skin connection” in everyday language. This included testimonial-style content, real user journeys, and doctor-style educational cuts to build trust and relatability.

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Create persuasive UGC and direct-response ads for Meta

Create persuasive UGC and direct-response ads for Meta

We produced a batch of performance-focused creatives, mixing selfie-style videos, product close-ups, and overlays that highlighted results, ingredients, and social proof. Scripts addressed frustration with ineffective skincare and positioned the supplement as a root-cause solution.

We produced a batch of performance-focused creatives, mixing selfie-style videos, product close-ups, and overlays that highlighted results, ingredients, and social proof. Scripts addressed frustration with ineffective skincare and positioned the supplement as a root-cause solution.

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Structure content for a full paid funnel: cold to retargeting

Structure content for a full paid funnel: cold to retargeting

Each creative was mapped to a specific funnel stage — hook-heavy explainer videos for cold traffic, benefit-driven carousels for warm audiences, and testimonial or “before-after” style content for retargeting.

Each creative was mapped to a specific funnel stage — hook-heavy explainer videos for cold traffic, benefit-driven carousels for warm audiences, and testimonial or “before-after” style content for retargeting.

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Continuously test and optimize based on ad performance

Continuously test and optimize based on ad performance

We launched ad sets with multiple creative angles and monitored performance daily. Winning combinations were iterated weekly, with new edits added to combat ad fatigue and maintain consistent returns.

We launched ad sets with multiple creative angles and monitored performance daily. Winning combinations were iterated weekly, with new edits added to combat ad fatigue and maintain consistent returns.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

COOLINA: Scaling a Skincare Supplement with Conversion-Driven Content

COOLINA: Scaling a Skincare Supplement with Conversion-Driven Content

Brand Overview

Coolina is a direct-to-consumer kitchenware brand specializing in handcrafted knives and cooking tools. Inspired by traditional craftsmanship and designed for modern kitchens, Coolina appeals to passionate home cooks who value durability, aesthetic appeal, and high performance in their tools. With a strong organic following, the brand needed ads that could translate their craftsmanship into conversion.

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Project Objectives

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Create performance-ready video content around key product features

Create performance-ready video content around key product features

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

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Edit modular ads with multiple hooks and CTAs for Meta

Edit modular ads with multiple hooks and CTAs for Meta

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

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Build a plug-and-play content system for ad testing

Build a plug-and-play content system for ad testing

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

X

Support in scaling top-performing creatives

Support in scaling top-performing creatives

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

HANSO: Scaling a Luxury Pergola Brand with Impactful Visuals

HANSO: Scaling a Luxury Pergola Brand with Impactful Visuals

Brand Overview

HANSO is a U.S.-based outdoor living brand specializing in premium pergolas. Designed to bring elegance, shade, and structure to modern backyards, HANSO pergolas blend high-performance engineering with sleek architectural lines. With thousands of customers across the country, they’ve positioned themselves as America’s go-to choice for high-end outdoor installations.

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Project Objectives

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Create performance-ready video content around key product features

Create performance-ready video content around key product features

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

X

Edit modular ads with multiple hooks and CTAs for Meta

Edit modular ads with multiple hooks and CTAs for Meta

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

X

Build a plug-and-play content system for ad testing

Build a plug-and-play content system for ad testing

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

X

Support in scaling top-performing creatives

Support in scaling top-performing creatives

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

DUELHAWK: Scaling a Luxury CEO Chair Brand

DUELHAWK: Scaling a Luxury CEO Chair Brand

Brand Overview

DUELHAWK is a UK-based gaming brand focused on high-performance ergonomic chairs designed for serious gamers, streamers, and remote workers. With a product line combining comfort, adjustability, and sleek design, DUELHAWK aims to compete in a saturated market by elevating the unboxing and ownership experience. They needed content that matched the premium feel and delivered measurable performance in a fast-paced DTC environment.

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Project Objectives

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Create performance-ready video content around key product features

Create performance-ready video content around key product features

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

We developed a focused shoot showcasing blade precision, unique design, and usage in real cooking scenarios. Every shot was structured for shortform performance, highlighting slicing power, craftsmanship, and visual appeal.

X

Edit modular ads with multiple hooks and CTAs for Meta

Edit modular ads with multiple hooks and CTAs for Meta

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

Each video was restructured into high-converting formats for testing: fast-paced openers, hands-in-frame usage, and comparison shots. We delivered assets optimized for Reels, Stories, and in-feed placements.

X

Build a plug-and-play content system for ad testing

Build a plug-and-play content system for ad testing

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

We created multiple creative versions from a single shoot day — allowing rapid A/B testing with fresh intros, headlines, and formats. The structure enabled consistent iteration without additional production costs.

X

Support in scaling top-performing creatives

Support in scaling top-performing creatives

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Working closely with the media team, we monitored performance data and iterated on high-performing content by re-cutting variations, adding overlays, and adjusting timing for engagement.

Results

100%

FASTER PRODUCTION

From concept to final assets without agency bottlenecks. We deliver in days what agencies take weeks.

10%

LOWER CAC

Creatives that are designed to convert from the first draft. Guaranteeing a lower cost of acquiring a customer.

3X

LOWER REVISION CYCLES

An in-house team means direct line of communication, faster turnaround times, and dedicated senior experts

Krow Studios

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Custom Shoots

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Blog

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About

Process

Team

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Contact

Belgrade, Serbia

+38169656006

Krow Studios

Join our newsletter

Sign up to our mailing list below and be the first to know about new updates. Don't worry, we hate spam too.

Services

Custom Shoots

Ads Production

Growth Partner

Resources

Blog

Creative Guides

Platform Updates

Company

About

Process

Team

Case Studies

Contact

Belgrade, Serbia

+38169656006